Archive for March, 2009

March
22nd 2009
Pricing Strategies

Posted under Business News & Business Plan

As this shopping season draws to its conclusion there are winners and losers. The winners, for the most part, are those that have changed their pricing strategy to fit today’s economic times and promoted their changing policy aggressively. The losers seem to be those who approached the season in the same manner as they did when times were much better.

Consider the jeweler who was known for their creative skills using gold, but when that metal became even more precious customers stopped buying so they shifted a much larger proportion of their offerings to silver. Same creativity, same craftsmanship, lower prices, and higher sales volume.
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